The last living Northern White Rhino cannot mate naturally and as the advertising agency, we needed a source of funding for research into Artificial reproductive techniques, to enable him to breed through Southern white Rhino surrogates. The Ol Pejeta campaign dubbed ” The World’s Most Eligible Bachelor” created a Tinder Profile where users could swipe right and donate to his cause.
- kenya
- 2017
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Social Activation
Social Media
Awards
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Cannes Lions 2018
- Social Activation Lions - Bronze Lion
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One show 2018
- Bronze Pencil
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Dubai Lynx 2018
- Grand Prix for Good
Communication Design crafts - Gold
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Cannes Lions 2017
- Healthcare Lions - Bronze Lion
Promo & Activation Lions - Bronze Lion
Media Lions - Bronze Lion
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Clio 2017
- 2 Gold
2 Bronze
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Loeries 2017
- 1 Gold
2 Silver
2 Bronze
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P.R Week 2017
- Best Small Budget
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African Cristal 2017
- 7 Grand Prix
5 Gold
Charity / General interest - Cristal
Media - Cristal
Environment and Sustainable Development - Cristal
Innovative online ad - Cristal
Innovative use of social/community - Cristal
Great cause / General interest / Public awareness / Charity - Cristal
Best use of Digital - Cristal
Best use of Social Media - Cristal
Environment & sustainable development - Cristal
Messaging Campaigns - Cristal
NGO / Great cause / Charity - Emerald
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APA 2017
- 2 Gold
2 Silver
1 Bronze
2 Craft Certificates